Cheerful and joyful packs
for AB kids product range of AB Vassilopoulos
by Red design consultants.

The successful collaboration between Red design consultants with AB Vassilopoulos continues with the development of the identity of the new product range of children's products AB kids and is constantly enriched with new products.
Red design consultants created - with love and inspiration from the world of children - a bright, modern and clear identity that exudes fun, joy and purity. Emotion and children spirit. Enthusiasm and creativity.
It becomes outstanding through a series of illustrations of exceptional artistic character, inspired from traditional Greek motifs and enhancing the identity΄s uniqueness.
In the new AB kids packs the stars are the cute animals-mascots. A fun character to each product: A mother-hen in eggs, the cool penguin in fruit juices with vitamins, the noisy duck in shampoos and bubble bath, the delicate seahorse in toothpaste, the loving chicken in the pasta and the playful squirrel in cereals.
The new AB kids packaging, instantly draw the attention of children and excite their imagination.
Red design consultants created for AB kids product range a vivid identity full of color, dedicated to children and their inexhaustible energy.