Red Design Consultants & AVP Architects create the next day in Protergia stores

Red Design Consultants & AVP Architects
create the next day in Protergia stores

Red Design Consultants has designed the new stores of Protergia in collaboration with  
AVP Architects. Capturing the values of the brand, the overall design creates a vivid experience that enhances the relationship of trust with the customer, connects energy with life and technology with innovation.

The reception area is a bright point of reference at first contact with the store.
Screens and video wall for information and self-service points create an interactive customer journey setting, attending to the contemporary needs of the visitor through integrated services and benefits by Protergia.

Technology is in harmony with warm materials and colours, wood and interior plants are at the centre of a human centric experience exuding reliability, technological advancement and respect to the environment.

The geometrical design of the ceiling, coupled with the inlaid linear lighting along the wall surfaces, are a direct reference to the identity of Protergia. A similar geometrical logic is applied at the service and check-out counters.
The information graphics at various indoor points enhance the bright image of the stores in an overall design concept that points the way to the future of energy.

With the reliability of MYTILINEOS, energy’s largest private company, Protergia is the leading electricity, energy and natural gas supplier.

MYTILINEOS & Red Design Consultants

In a long standing collaboration with MYTILINEOS, Red Design Consultants has created its corporate identity and overall applications and communication, such as the printed material for the activities of its Business Units. Red has overseen and curated the company’s site and intranet and designed kiosks for international exhibitions. It has also created the environmental design in the new building of the Organisation’s headquarters, the corporate video, a library of original photo material and the Sustainable Development Reports for 2019, 2020 & 2021.